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Enquirer Consulting Group / Prepared for Adam Paul
August 2026

A part is chosen in a schematic.
The volume arrives years later.

A short read on reaching the engineering seat while a design is still open, sent to go with Monday's note.
DesignBuildRunHand over
BUILDRUNOWN
Enquirer AI is the outbound engine of Enquirer Consulting Group
What we see

Where a silicon decision is really made.

01
In semiconductors the revenue is decided at design-in, not at purchase order. By the time a part is being bought in volume, the choice was made months or years earlier by an engineer working from a reference design.
02
The buyer is not one seat. An engineer selects, a program or procurement lead approves, and a supply owner lives with the lifecycle. Each of them reads a completely different argument.
03
In this category, beyond the accounts that direct and distribution coverage reach, there is a long tail of instrument makers, industrial builders, medical device firms and smaller OEMs that specify on the same technology and are rarely worked by name.
The decision that sets years of volume is made before anyone in sales hears about it.
Prepared for Adam Paul
Where this goes

From design win coverage to early contact.

Today
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In this market, commercial effort concentrates where the volume is already visible: the largest accounts, the covered distribution base and the programs already won.
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That is rational, and it means first contact often happens once a design is under way and a competing part is already in the schematic.
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Across the category, the long tail of smaller builders tends to be reached only when one of them raises a hand.
In the first weeks and months
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A named list of OEMs, instrument makers and device builders in the segments you choose, built against criteria you set.
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Messages written one person at a time for the engineering, program and supply seats that shape a specification.
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A watch on the moments that open a design: new product programs, funding rounds, engineering hires, obsolescence and last time buy deadlines.
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A motion your own team owns at the end, with the list, the playbook and the reporting handed over.
Enquirer Consulting Group
How the engagement works

Build. Run. Own.

01 / BUILD

Build

We design, staff and stand up the complete unit. The named-account data, the messaging, the outbound engine, the automation and the reporting.

02 / RUN

Run

We run it in market for a fixed four months and prove it on real booked meetings, not slides. First conversations land early.

03 / OWN

Own

We hand over the playbook, the tooling, the dashboards and a trained operator. You own the engine.

One contractor, a network of specialists. One point of contact, and you never manage a stack of tools or freelancers.
We build it, run it in market, then hand you the keys
What we build

Three things, built for a design led market.

The named-account layer

Builders identified one at a time by segment, product line and region, then kept current rather than bought once, so the list is still true six months in.

Three seats, one design

The engineer who specifies, the program lead who approves and the supply owner who carries the lifecycle are three conversations. They get three different letters on the same account.

A trigger watch

New program announcements, engineering hires, funding and end of life deadlines, so contact lands while the schematic is still open.

One contractor and one point of contact. No stack of tools or freelancers to manage, and no vendor list to keep track of.
Enquirer Consulting Group
The engine, in plain terms

Every message, written for one real person.

01

Target

We build the list from public and verified sources, then check every company against the criteria you set, so outreach only runs against accounts you would take a meeting with.

02

Personalize

AI reads each profile and writes a unique message. No templates.

03

Hand off warm

A positive reply pings you and your operator with the prospect and a way to reach them.

04

You take it from there

You take pre-qualified conversations. The engine handles everything before it.

Research-led and human-reviewed. Every message is on-brand, and most of the volume runs on capacity we operate, not only your account.
Enquirer AI is the outbound engine of Enquirer Consulting Group
Why this fits the market Analog Devices sells into

A long design cycle rewards early contact.

01

The market is finite

Instrument makers, industrial builders, device firms and OEMs can be listed by name. A finite market is exactly where reaching every account by name beats broad awareness work.

02

Early beats loud

When a socket lasts years, the advantage goes to whoever was in the conversation while the design was still open. That is a scheduling problem, and a scheduling problem can be run.

03

You keep the machine

A fixed engagement, proven on real booked conversations, then the list, the playbook, the tooling and a trained operator move to your side.

Enquirer Consulting Group
Proof, in the field

Numbers from live campaigns, not projections.

Tim Rath
Chief Operating Officer, Innovative Radiology
Enquirer AI helps us identify the right people and start the conversation in a much smarter way.
$10M+
New business sold for clients.
3,500+
Qualified conversations generated.
100,000+
Decision makers reached for clients.
Fixed engagement, then you own it.
Why ECG

You own it at the end. That is the difference.

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Without building an outbound team from scratch.
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Without a permanent agency on retainer forever.
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Without a stack of tools and freelancers to manage.
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Without lock-in. You own the engine, including the operator who runs it.
A freelancer sends emails. An agency rents you reps. A consultancy hands you a slide deck. We design the engine, staff it, run it, prove it on real meetings, then hand you the keys.
Enquirer Consulting Group
How we start

Stand up fast. Prove it. Then scale.

Stand up

Build

The named-account data, the messaging, the engine and the dashboard. Day-one capacity from warmed assets and managed seats.

Prove

The test

Run against the KPIs we agree up front. First meetings on the calendar early.

Scale

Ramp

Once the numbers hold, ramp the seats and breadth to the volume you want.

Own

Hand over

Playbook, tooling, dashboards and a trained operator. The engine is yours.

Onboarding sets the targeting and the voice first, so the outreach lands warmer every week.
Enquirer Consulting Group
Next step

Let's see if the mechanism fits.

  1. A short call with Matthew, 20 minutes, at a time that works for you.
  2. Matthew brings the named accounts and the exact people we would start with. You tell us if the list is right.
  3. If it fits, we agree the scope and a start date. If not, you keep the read.
Reply with two or three times that suit and we will work around you, or grab a slot at calendly.com/enquirer/review.
Enquirer AI is the outbound engine of Enquirer Consulting Group
Enquirer Consulting Group

We build it, run it in market, then hand you the keys.

Matthew Marani   /   matthew@enquirerconsulting.com   /   calendly.com/enquirer/review